3D Models, virtual tours and street view

Virtual tours and street view allows you to be transparent and show customers you don't have anything to hide. Instead of just telling them who you are, you can show them. This will help you build trust and it's a great way to differentiate yourself from the competition

2 Meet customers' need for researching

Today's consumer is research-obsessed. Preparing for something is emotionally rewarding and more importantly, it adds to the overall experience. With Google Maps Street View you can meet customers' need for research by giving them the information they would have to dig for on other sites in a more trustworthy way. Plus, it can potentially increase sales as customers are excited and prepared before stepping foot in your business.

3 Improve the connection with your customers

By allowing customers to virtually visit your store or restaurant from the comfort of their home, you show them you care for them and that you'll do everything to give them the best possible customer experience.A virtual tour lets you show the atmosphere of your restaurant or demonstrate the quality of your business, so customers can see that your business matches their exact needs.

4 Reach your target audience

Google Maps relies heavily on proximity. This means that when people in the area are searching for a place to eat and your restaurant comes up on the results page, the street view imagery of your restaurant may just be the tipping point, when they compare you to your local competitors who don't offer street view access.

5 Help customers make informed decisions

Consumers like to be prepared. So, when visiting a place for the first time, we trawl their website for information or dig through review sites to find all the information we could possibly need. With Google Maps Street View customers can get the answer to all of these and more questions in one place. By taking a virtual tour around your spaces, they can plan accordingly for the occasion and they don't have to worry about hiccups.

6 Passive marketing

User-generated content, word-of-mouth, and reviews are all examples of trustworthy and highly effective marketing. By giving customers Google Maps Street View access to your business, you can further boost these marketing "strategies" as your advocates can now show their family, friends, and followers what they're talking about.

7 A convenient and comfortable experience

According to research, the brain processes visual sixty times faster than text, and images are forty times more likely to be shared on social media. Add to that the fact that we're more likely to remember content with images and video. In other words, the Street View images will be processed faster than a description of your business and it increases the chance of people remembering your business. As they say, a picture says more than a thousand words.